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AI agents for automotive

Turn vehicle enquiries into qualified test drives.

Dealership and rental enquiries arrive from listings, social media, WhatsApp and the showroom phone. An AI agent answers vehicle questions from your live stock, collects trade-in and financing preferences, and books test drives and service appointments into the right calendar.

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Sales consultant walking a customer through a dealership showroom towards a parked car

Sound familiar?

Where enquiries slip through today.

The everyday friction teams describe before an AI agent takes the first response.

  • Listing enquiries ask the same things—availability, mileage, price, financing—while your sales team is on the floor.

  • Trade-in details arrive incomplete, so valuations and offers are delayed.

  • Test drives are agreed by message, then forgotten or double-booked.

  • The service desk cannot answer the phone while checking cars in.

  • After a visit, follow-up depends on the salesperson’s day, and interested buyers drift to another dealer.

Three high-value workflows

What the agent takes on, step by step.

Each workflow is configured around your rules, wording and systems. The steps show the typical shape; the details are yours.

  1. Vehicle enquiry to booked test drive

    Answer the buyer’s questions from live stock and get them into the showroom.

    1. Reply instantly to listing, website and WhatsApp enquiries with details from your stock list
    2. Confirm the vehicle’s availability and share approved specifications, mileage and price
    3. Ask about intended use, budget or monthly payment range, and timing
    4. Offer alternatives from stock when the vehicle is sold or out of range
    5. Book a test drive in the salesperson’s calendar and send a confirmation
    6. Create the lead in your CRM and notify the salesperson

    Outcome: Salesperson meets a prepared buyer at a confirmed time

  2. Trade-in and financing preparation

    Collect what your team needs to prepare a trade-in valuation and financing options—without quoting either.

    1. Ask for the trade-in vehicle’s make, model, year, mileage and condition, with photos if the customer wishes
    2. Capture financing preferences: cash, finance or leasing, deposit and preferred term
    3. Explain your process and required documents using approved wording
    4. Pass the details to your valuation and finance teams for a human assessment
    5. Book the customer’s appointment once the team has prepared

    Outcome: Valuations and finance conversations start prepared

  3. Service booking and status updates

    Keep the service desk phone from ringing out.

    1. Answer calls and messages about service, inspection and tyre appointments
    2. Identify the vehicle and customer from your records
    3. Book the service slot and any courtesy-car request into the workshop calendar
    4. Send reminders and check-in instructions
    5. Provide approved status updates and route technical questions to the service adviser

    Outcome: Workshop calendar fills without phone tag

Example conversation

Listing enquiry becomes a Saturday test drive

An illustrative conversation showing the agent at work—and what it does in your systems while it talks. Names, times and figures are examples, not client data.
  1. Customer: Is the grey 2021 hybrid estate on your website still available? What’s the mileage?
  2. Agent: Yes, it’s available—one owner, 48,200 km, full service history, listed at €24,900. I’m the dealership’s AI assistant and can arrange a test drive. Would you be trading in a vehicle?
  3. Customer: Yes, a 2016 diesel hatchback, about 150,000 km.
  4. Agent: Noted. Our team will prepare a trade-in valuation for your visit—I can’t quote a figure myself, but they’ll have it ready. Are you thinking of finance or cash, so we can prepare the right options?
  5. Customer: Finance, ideally under €350 a month.
  6. Agent: Understood; the finance team will prepare options around that range for you to discuss with them. For the test drive, Marios has Saturday at 10:30 or 12:00. Which suits you?
  7. Customer: 10:30 on Saturday.
  8. Agent: Booked: Saturday 10:30 with Marios. I’ve sent a confirmation with the showroom address and what to bring—your driving licence and the trade-in’s registration document. See you on Saturday.
  9. System: Test drive scheduled · Trade-in and finance details passed to the team · CRM updated

What the agent does

WhatsApp

Behind the conversation, in your systems.

  1. Checked live stock

    Vehicle available; approved spec and price shared

  2. Captured trade-in details

    2016 diesel hatchback · about 150,000 km

  3. Prepared trade-in and finance brief for the team

    For human valuation and finance options—no figures quoted

  4. Booked Saturday 10:30 with Marios

    Showroom calendar, 45 minutes

  5. Created lead and attached the vehicle

    Stage: Test drive scheduled

  6. Sales, valuation and finance teams notified

    Summary and preparation list sent

Before and after

The same enquiries. A different day.

What changes when the agent handles the first response and the admin around it—and where your team stays in the loop.
Before

Manual first response

  • Listing enquiries wait until a salesperson is free; many buyers have moved on by then.

  • Trade-in details are collected on the day, delaying the valuation and the deal.

  • Test drives are agreed in chat threads and sometimes double-booked.

  • The service phone rings out during check-in and collection rushes.

  • Post-visit follow-up is inconsistent, especially for buyers who did not decide on the day.

After

With an AI agent

  • Every enquiry gets an immediate answer with accurate stock details, on WhatsApp, web or phone.

  • Trade-in and finance preferences are collected before the visit, so your team arrives prepared.

  • Test drives sit in the right calendar with confirmations and reminders.

  • Service bookings and status questions are handled around the clock, with technical questions routed to advisers.

  • Follow-up sequences run automatically, and salespeople step in when a buyer is ready.

Recommended package

The package we usually recommend.

Dealerships usually need WhatsApp and website enquiries connected to salespeople’s calendars and the CRM, with follow-up sequences. Pro covers this. Dealer groups that want the service-desk phone answered as well move to Business for the voice receptionist and workshop-system integration.

Agents involved

Also relevant

Pro

Most Popular

Website and WhatsApp working together with your calendar and CRM.

One-time setup
From €1,990
Monthly plan
From €299/month
  • Website + WhatsApp
  • Advanced qualification
  • CRM integration
  • Calendar booking
  • Automated follow-up
  • Human handoff
  • Monthly optimisation
Book a DemoCompare all packages

Prices are starting points and exclude third-party usage fees such as AI model, WhatsApp, telephony, email, and external software charges. Final pricing depends on workflow complexity, integrations, volume, languages, and support requirements.

Human control

What the agent does—and what stays with your team.

The agent shares vehicle information from your stock list and approved wording, collects trade-in and financing preferences, and books appointments. It does not value vehicles, quote finance terms or rates, assess creditworthiness or make offers—those remain with your sales, valuation and finance teams, who also handle any regulated consumer-credit disclosures. Consent notices and data handling follow the wording you approve.

The agent

  • Collects information
  • Answers approved general questions
  • Schedules, routes and escalates

Your team

  • Makes every medical, legal, financial or eligibility decision
  • Approves anything outside the rules you set
  • Reviews the conversation history at any time

FAQ

Common questions

Honest answers about scope, data and control for this sector.

Yes. It connects to your dealer-management system, stock feed or a maintained spreadsheet, so availability, mileage and prices are current. When a vehicle sells, the agent offers alternatives instead of a car that is gone.

No. It collects the details and preferences your team needs and passes them on. Your valuers and finance team prepare the figures and present them, including any regulated disclosures.

Yes. You define who handles which vehicles, brands or locations, and the agent offers their real availability, sends confirmations and handles reschedules.

Yes, with the AI voice receptionist in the Business package. It identifies the vehicle, books service or inspection slots, requests a courtesy car if needed and passes technical questions to a service adviser.

Enquiries that arrive by email or messaging from listing portals can be handled in the same way, provided the portal offers a reply channel. We map your portals during discovery.

It depends on how your stock data and calendars are set up. Simple agents can often be launched quickly once we receive the required content and access. More complex, voice, custom or regulated workflows require additional design and testing. After the discovery call, we provide a clear implementation plan.

Show us one enquiry. We’ll show you the agent.

Bring a real enquiry from your business to a free 30-minute session. We’ll map how an agent would handle it—and where your team stays in control.

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Free 30-minute automation assessment.